PROFVMVM

    There are a few things in life that can stir up emotion and conjure memories the way a scent can. With our sense of smell being so powerful, it is no wonder people spend more that $12 billion annually on perfumes worldwide. France ranks as the number one country in perfume exporting and […]

Spaghetti and Meatballs? Nope!

Think meatballs and the image likely comes to mind of a plate of spaghetti slathered in tomato sauce and three heaping meatballs. But did you know that in Italy, meatballs (known as polpette), are not consumed with pasta; but rather as a second dish after the pasta along with a side of vegetables? Italian Americans […]

SPACE, where taste has no timetable

All roads lead to Rome and among those of taste there is SPACE by Niko Romito, in Piazza Verdi. The chef is from Abruzzo, at the 3-star Michelin restaurant in Castel di Sangro (AQ), who has embarked on a new business venture this year to add to his curriculum. A few months ago, he opened […]

First Gallery in the World: the Capitoline Museums

  Rome must be one of the richest cities – culturally speaking – with its history of kings, emperors, politicians, statesmen, and popes. It is certainly one big living museum of art, architecture, and artifacts, with examples of ancient, classical, and baroque creations at every turn. As Ovid said, “There is no such thing as […]

What has true value in Italy

  Only in Italy…. Precious jewels, gold, and items of priceless value – most people store such items in a bank’s vault. But come to Italy, and you’ll find banks that store something even more valuable: Parmigiano-Reggiano.   Yes, cheese. And a lot of it. Two armored banks, located in the heart of Parmigiano-Reggiano country, […]

Il fare il pomodoro: not yet a dying tradition

  While supermarkets stocked with pre-made products have become common and widely used in Italy for the past 20 years, certain antique culinary traditions remain sacred to the average Italian family, especially in the central and southern regions of the country. And now is the time, with tomatoes reaching their peak ripeness, that one of […]